Websites and Resources Mentioned in the Show:
- www.healthclubpostcards.com (postcards at an unheard of 19 cents each…you’ve gotta see this)
- Health Club Marketing with GymSuccess.com, the most complete resource center for gyms
- www.tinyurl.com/ezineplugin (A shortcut that turns your blog posts into ezine articles!!)
How many postcards is too many? How many is too few? Most times we are conditioned by direct mail companies to send increments of 5,000 or 10,000, but what happens if you send smaller amounts? Yes it costs more per piece, but is the ROI worth it? You’ll soon find out.
I love finding shortcuts and ways to cut out a step in any process. And that’s just what this week’s killer resource does. You write one blog post and you can automatically submit it to ezinearticles.com from within your wordpress control panel. If that’s not killer, I don’t know what is.
You spend lots of money on marketing, now on top of that I’m asking you to pay those prospects who come in? What??!! I want them paying me, not the other way around! Of course you do, but stick with me in this episode long enough to learn a strategy that I feel is perfect for fitness bootcamp owners and personal training studio owners.
As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!